When it comes to online advertising, few platforms offer as much value to advertisers as Facebook. For starters, it offers incredible reach. Hundreds of millions of users visit the platform every single day, which gives businesses like yours the opportunity to reach most (if not all) of your target market.
Secondly, Facebook has the best targeting features of any platform (and it’s not even close). You can target people down to zip code, hobbies, and past spending habits. And as long as you know who your target market is, you can reach them.
Finally, Facebook advertising is cost-effective. You only pay when someone actually clicks on your ad.…
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