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How LinkedIn Can Expand Your Small Business’ Reach

Social media can help small businesses expand their reach exponentially, but it’s not intrinsically effective. To get the full benefit of social, you have to use it like a pro. You probably set up a...

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CEO on The Go: Here are Must Have Social Media Apps for Your iPhone and iPad

What would any of us do without our precious iPhone? Smartphones just keep getting smarter, making it easier for us to manage social media on the go. Check out the following apps for yourself. Most are...

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5 Tips for Running a Successful Social Media Contest

Social media contests are popping up all over, but do you know the right way to use them for your company? In order to maximize benefits, it is important to understand what you need to do before you...

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Need a Job: Read This

If you’re looking for a job and struggling, I can help you. What I’m going to reveal to you in this article a lot of people overlook when applying for a job. I never really paid it much attention until...

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Top Tricks to Invigorate Your Facebook Marketing Efforts

Tired of being lectured on how social media marketing is so important in contemporary marketing battlegrounds? Why waste your time and cloud your mind on Facebook marketing tricks that even your...

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LinkedIn – Time Waster or Time Saver?

LinkedIn is positioned as a social media site geared towards working professionals around the world. Anyone who is serious about a professional image in the twenty-first century has a professional...

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Turn Followers to Customers with Social Media Conversion Strategy

If you are using social media marketing as one of your growth strategies, you are doing yourself a world of good. Growing an engaged audience is swell, but what I find that most developing brands value...

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6 Top Tips on Promoting Your Business on Social Media

Social media is increasingly becoming a tool for organizations, both big and small, to promote their business and create awareness about their current and upcoming offerings. Most of you would agree...

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5 Easy Ways To Find Potential Customers On Twitter

Do you need more customers? Despite being 9 years old and having 316 million active users, Twitter is still a mystery for business owners. Most still can not grasp how to navigate through the noise and...

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6 Things you Need to Create an Epic Social Media Presence

Large corporate brands have a wealth of social superstars at their disposal. The vast majority of small businesses do not, often preferring to micro-manage every aspect of their social presence to...

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Keeping Your Business Safe on Social Media

As popular as it is today, social media is a requirement for any serious business. As a perfect avenue for cheap advertising, proper social media campaigns can reach thousands, if not millions of...

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New Year’s Resolution: Get Serious About Creating an Interactive Social Media...

This is a sponsored post written by me on behalf of Microsoft Office . All opinions are 100% mine. Your social media efforts toward branding your business and creating bank-busting profits haven’t been...

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Targeting the Right Social Media for your Audience

When it comes to digital marketing, you are always told to push social media, spread brand awareness and engage with your customers. The problem is, not all social media platforms provide productive...

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How to Make your LinkedIn Profile More Appealing

There’s a small section of your LinkedIn profile that follows you everywhere you go on the platform. Along with your photo, it’s the instant calling card people use to size up who you are and what (if...

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Social Media Sets the Tone

Just because you have an event, a presentation, a performance, or a gathering in a place like New York City; that doesn’t mean you can get away with no social media presence. The fact is that social...

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Six Reasons Why a Construction Company Should Invest in LinkedIn

LinkedIn represents an essential professional network for construction companies. Often considered as nothing more than an online recruitment platform or resume database, LinkedIn can actually become a...

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The Link Between Branding and Social Media

We’ve talked before about the use of promotional products in your branding efforts. Today we’re going to explore ways to improve your social media presence to better reflect your brand and engage your...

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Pinterest: The Underestimated Social Media Channel you Should be Using

Pinterest is one of the five biggies in social media, but despite this, quite often it’s not used by businesses. Think about the social toolbars that are present on almost every website; Facebook,...

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Blogging About Healthcare? Read This First

Are you planning on starting a blog that is focused on healthcare? Or do you already have a healthcare-focused blog that you want to improve? Then keep reading for a few tips that will help you set up...

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How Not to Write a LinkedIn Profile

There is plenty of advice available about how to write a great LinkedIn profile, but not as much about how not to do it. In fact, you can do all the “right” things and still have a useless—or worse, a...

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